Crafting a Sensual Fashion Experience: Rachel Scott Redefines Craftsmanship with Diotima In the fast-paced world of fashion, where trends come and go like fleeting moments, designer Rachel Scott is trailblazing a new path with her brand, Diotima. In a recent episode of The BoF Podcast, Scott delved into the concept of redefining craft as a […]
France fines retailer Shein 40 million euros for misleading discounts
France Fines Retailer Shein 40 Million Euros for Misleading Discounts Fast-fashion giant Shein has recently found itself in hot water, as French authorities have slapped the retailer with a hefty fine of 40 million euros. The reason behind this substantial penalty? Deceptive business practices that misled consumers with false discounts. This move comes after an […]
Coach Is the WNBA’s First Official Handbag Partner
Coach Is the WNBA’s First Official Handbag Partner Coach, the renowned luxury fashion brand, has recently announced a groundbreaking partnership with the Women’s National Basketball Association (WNBA) to become its first official handbag partner. This multi-year collaboration marks a significant milestone in the ever-evolving relationship between fashion and sports, showcasing the increasing synergy between these […]
How Athletes Went From Selling Merch to Building Fashion Brands
From Selling Merch to Fashion Moguls: The Evolution of Athletes’ Brands In the fast-paced world of sports, the game has changed for high-profile athletes looking to expand their empires beyond the field or court. Gone are the days when stars relied solely on licensing deals with major retailers to sell branded merchandise like jerseys and […]
Lewis Hamilton Named Dior Ambassador
Lewis Hamilton Named Dior Ambassador Lewis Hamilton, the seven-time Formula 1 champion, has recently added another feather to his cap by becoming the newest ambassador for the prestigious fashion house Dior. This collaboration has sent shockwaves through both the sports and fashion industries, showcasing the power of partnerships between icons from different realms. Hamilton’s venture […]
Dao-Yi Chow Appointed Creative Director of New Era
Dao-Yi Chow Appointed Creative Director of New Era: Bringing Fresh Vision to Iconic Cap Brand New Era, renowned for its classic caps and headwear, is set to undergo a significant transformation with the appointment of Dao-Yi Chow as its Creative Director. The former designer for Public School and DKNY brings a wealth of experience and […]
How Adidas Engineered Its Big Comeback
Adidas: The Remarkable Turnaround of a Sneaker Giant In the fast-paced and cutthroat world of sports fashion, few brands have experienced such a rollercoaster ride of fortunes as Adidas. Just two years ago, the company was facing a crisis after pulling the plug on its Yeezy business, a move that sent shockwaves through the industry. […]
Off-White Names Ibrahim Kamara Art and Image Director
Off-White Names Ibrahim Kamara Art and Image Director The fashion world was left in shock in November 2021 with the sudden passing of Virgil Abloh, the creative genius behind Off-White. Since then, the label has been navigating uncharted waters without its visionary leader at the helm. However, in a move that has sparked both curiosity […]
Balenciaga Cuts Ties With Ye
Balenciaga Cuts Ties With Ye In a surprising turn of events, luxury fashion house Balenciaga, owned by parent company Kering, has officially announced the termination of its relationship with the controversial artist known as Ye. The decision, as communicated by Kering, signifies a definitive end to any existing partnerships and rules out the possibility of […]
Billionaire H&M Founding Family Speeds Up Share Purchases
Billionaire H&M Founding Family Speeds Up Share Purchases The Persson family, known for its founding roots in the global fashion retailer H&M, has been making waves in the financial world with their recent acceleration in share purchases. As of the end of May, the Persson family and its related companies collectively held over 60 percent […]