Tag: #AI #RetailInnovation #Personalisation #EcommerceStrategy #CustomerExperience

BoF and Lyst Connect New York’s ‘Power Brand’ Community

In an impressive gathering held at Hotel Chelsea in Manhattan, executives from some of New York’s most influential independent fashion brands assembled to discuss customer engagement strategies within a challenging retail landscape. This event, co-hosted by Nick Blunden, President of The Business of Fashion (BoF), and Emma McFerran, CEO of Lyst, spotlighted how New York’s […]

The Debrief | Can Department Stores Save Themselves?

The landscape of retail has been dramatically altered over the past few decades, leaving many American department stores struggling to find their footing. Once celebrated as icons of American shopping culture, these stores face a battle for relevance against the backdrop of overexpansion, the rise of e-commerce, and an overall decline in mall traffic. As […]

Why Some Fashion Brands Are Building Their Own E-Commerce

The landscape of e-commerce continues to shift dramatically, especially in the fashion industry. With the rapid rise of digitally native brands, companies are exploring new avenues to enhance their online presence. Many brands are realizing that while platforms like Shopify make it incredibly easy to get started with e-commerce, this simplicity may come at the […]

Mytheresa Grows Sales Amid Continued Focus on Top Clients

In a year marked by uncertainty in the luxury sector, Mytheresa stands out as a remarkable success story. The luxury e-tailer reported a 10% sales growth, reaching €841 million ($927 million) for its fiscal year ending in June 2024. This achievement is particularly notable against a backdrop of tepid consumer demand and the broader challenges […]

Net-a-Porter Shifts Beauty to Affiliate Model

In a significant strategic pivot, luxury online retailer Net-a-Porter has announced a shift in its beauty operations toward an affiliate model, a move signaling both adaptation and innovation in the e-commerce landscape. This transition, set to take effect in 2025, brings about a marked change from direct sales to a model where products will be […]

How to Apply AI-Powered Personalisation to Omnichannel Retail

In today’s competitive retail environment, brands must adapt to the rising expectations of their customers. Recent data from BigCommerce’s 2024 Global Ecommerce Report reveals that fashion and apparel brands globally experienced an impressive increase of 10.7 percent in gross merchandise value (GMV) from Q1 2023 to Q1 2024, partially driven by a 7.2 percent hike […]

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